IMAGE OF THE BRITISH MONARCHY AT THE END OF THE 20TH – BEGINNING OF THE 21ST CENTURIES

Abstract

This article is devoted to examining the image of the British monarchy amidst changes in the domestic and international environment at the end of the 20th and beginning of the 21st century. The growing attention drives the relevance of this topic to monarchical institutions in contemporary democratic societies and their role as foreign policy actors. The study’s purpose is to analyse the influence of the British monarchy on the political system, the sociocultural environment of the United Kingdom, and international relations. To achieve these objectives, methods of analysis and synthesis of documentary and sta- tistical sources were used, as well as content analysis of media materials cov- ering the activities of British monarchs during this period. Additionally, the research relies on a comparative method, identifying specific features of the British monarchy compared to other European monarchies. The study revealed that the British monarchy plays a significant role in the British constitutional system, remaining a symbol of unity and legitimacy for the state. During the examined period, the monarchy adapted its domestic political functions to meet contemporary demands, maintaining public support and positively impacting national identity. In the system of international relations, the British monarchy acts as a form of soft power, enhancing the United Kingdom’s diplomatic ties. The research confirms that the British monarchy remains an influential institution capable of adapting to changing political and social conditions. Its image as a symbol of stability and tradition helps the United Kingdom strengthen its position on the international stage and maintain internal stability, contributing to further integrating the monarchy into the country’s political system.